Informed Protein and Myprotein Host Co-Branded Webinar

26 June 2025

On Thursday, 26 June, INFORMED partnered with Informed Protein certified brand Myprotein to review the findings of a protein verification study of 41 UK-based products conducted by INFORMED last month.

"Lab Tests Vs Label Claims - The Need for Protein Verification" began with an overview of the survey findings, and concluded with a Q&A session featuring Paul Smith-Johnson, Head of Product Innovation for Myprotein, on the brand's motivation for choosing Informed Protein and the value the certification has delivered.

Whether a consumer is hoping to increase muscle mass, meet protein needs as they age, or compensate for the absence of protein-rich food from their diet, it is important they know how much protein is in the supplement products they are consuming.

Informed Protein provides athletes and consumers with the assurance that certified protein brands and product label claims have been verified independently - thereby providing confidence that the amount of protein within a product matches what's listed on the label.

To watch the full recording of the webinar, please visit the "Lab Tests vs Label Claims: The Need for Protein Verification Webinar" page on the Informed Protein website.

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